Vertical Expert Programmatic Selling

 227,00 per 9999 days

You will acquire the most important skills in order to monetize your digital inventory in data-driven logic. This Vertical Expert helps you to analyze what are the best strategies for integrating programmatic selling (short VS long term You will go over the Ad Server for publishers, the Data Management Platform (DMP) and the Sell Side Platform (SSP). The course includes also a clear overview about publishers’ challenges and opportunities, such as monetization strategy, optimal control, transparency and data. The course is also made for blog and medium publishers that want to know more about the programmatic opportunities.

SUBSCRIPTION FOR 27 years, 9 months
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