Vertical Expert Measure
€ 227,00 per 9999 days
Courses Included
The measurement in digital advertising is still a big issue for buyers. How could you say if your campaign is really effective? What are the KPI and measurement tools to determine the campaign success? Thanks to the evolution of the ad tech technologies, new metrics and methods where introduced in order to measure the effectiveness of the media investment. This course is the for media and operations team.