Within data driven advertising, we find programmatic, which is the automation of the process of buying and selling media via ad tech platforms. It is subdivided in turn into programmatic buying and programmatic selling.
« Back to Glossary IndexWithin data driven advertising, we find programmatic, which is the automation of the process of buying and selling media via ad tech platforms. It is subdivided in turn into programmatic buying and programmatic selling.
« Back to Glossary IndexThe certification names are the trademarks of their respective owners.
