refers to the way that buyers spend their budget in a single day. The buyer can choose from spending the budget “evenly” throughout a day (also called uniform pacing) and “as soon as possible”(or no pacing).
« Back to Glossary Indexrefers to the way that buyers spend their budget in a single day. The buyer can choose from spending the budget “evenly” throughout a day (also called uniform pacing) and “as soon as possible”(or no pacing).
« Back to Glossary Index