Are you ready to boost your career and become one of the most demanded talent in digital media?

Master your digital skills with Adhoc Academy’s online video courses, learn programmatic at your own pace and showcase your programmatic prowess!

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Are you’re still struggling to get to grips with the concept of programmatic advertising?
Then enroll with the official free online video course powered by Adhoc Academy, that let you test your current skills in programmatic advertising.
The free online video course dives into basic concepts and skills required to start learning programmatic and take it to a whole new level.
Adhoc Academy’s online courses give you Real Skills and a Certificate Worldwide validated.
With this course you will:
  • Gain real skills and boost your career with a deeper understanding of the digital advertising industry
  • Learn from the best industry experts and advance your career
  • Understand what is Programmatic Advertising
  • Get introduced to programmatic and Real Time Bidding (RTB)
  • Develop a real-time mindset
  • Understand better how Adhoc Academy works and what are the advantages
  • Learn about the new jobs in digital media
  • Join over 2,000 students in 10 countries who have taken these courses

Why Programmatic Advertising?

As consumers habits have changed over time, so technology has evolved. It is creating models that are increasingly automated and interconnected, where data can be managed more effectively.
In the coming years, programmatic advertising is set to become the default trading method in the media industry.
While programmatic advertising already changed how display advertising works, these days, it is also expanding way beyond online banners, to encompass new digital channels such as connected TV, Digital Out of Home with mobile location data, audio and wearables (even refrigerators).
The future of marketing is programmatic as it is clearly leaning away from manual strategies.

 

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Requirements

  • Baseline knowledge of the digital marketing space
  • Start the course ready to learn
  • Passion for advertising, media, technology and data
  • No Technical background needed
Adhoc Academy’s online courses and certifications are perfect for both industry veterans and those new to programmatic advertising.
Our online courses are designed to meet you wherever you are in your career.

This online course includes

  •  Full lifetime access
  •  Access everywhere
  •  Duration of the course: 12 minutes.
  •  Length of each lesson: max 10-15 minutes.
  •  Assignments: there are quizzes at the end of each lesson.
  • After the course, there is a surprise for you! Get in touch with our team at [email protected] for more informations.
IMPORTANT TO NOTE: you must pass the quiz with a minimum score of 70% to pass to the next lesson. We want you to learn for real.
ADTECH PLATFORMS SIMULATOR: The AdTech platforms simulator is the result of the benchmark of the most used technology in the media industry: SSP, DSP, DMP and Ad Server. 
Every platform includes standard nomenclature and standard workflows benchmarked, approved by Adhoc Academy’s network of professionals.
You won’t be able to “use it” (it is only a simulation for learners) but it is the best way to learn AdTech platforms before actually using them.

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Why should I get certified?

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Keeping up with your career industry, changing to a new career, or seeking new opportunities all require updating existing skills, acquiring new skills, and exploring what skills are needed to succeed.

Certifications will get you noticed. 

Today your Digital Skills set must keep pace with employers expectations.
Strike long-term benefits for your career.
Showcase your skills with the most important industry-recognized certification badge
  • Add to your CV and LinkedIn profile.
  • Show your hard work, validate your expertise and boost your career.
  • Anyone can verify your Adhoc Academy certification by clicking on the certification badge.

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Many digital learning opportunities (such as universities, online courses, etc) offer certificates and digital badges for specific tasks along the way.
You may have seen these displayed on websites, LinkedIn profiles, blogs, or digital portfolios. They are becoming more prevalent.
Among alternative credentials, online certificates (moreover if validated by experts) currently command the highest value and are nearly comparable to a traditional degree.
Adhoc Academy through its online video courses certifies new digital skills and allows individuals to self-develop to stay relevant in the digital media industry.
In particular, the Programmatic Expert certification attracted the interest of many professionals, experts, international and local associations that validated and endorsed it.

Description

The workplace of today is changing.

The way of investing in advertising has completely changed. Technologies in advertising are becoming more relevant and workers’ skill sets must keep pace with employers’ expectations.
By now, you’ve probably heard something like:
  • “Digital marketing and programmatic skills are booming”,
  • “You will get an higher salary”,
  • “Digital skills gap is set to widen, brands are putting more of a focus on digital marketing than ever before”,
.. and so on.
This situation is making it harder for workers to match their skill sets with the needs of employers.
Employees are constantly being assessed on their knowledge and skills.
Surely, more career choice and higher salaries are just some of the benefits digital marketing professionals can look forward to this year and beyond.
Before you do anything, you need to analyze your strengths and weaknesses, as well as understanding your values and what motivates you.
If you’re a marketer, an individual with no prior experience or a professional who wants to either learn or stay on top of online advertising, programmatic and advertising technologies, then Adhoc Academy has the perfect courses for you.

We are independent and will never teach you something "sponsored" by other companies.

Who is this online video course for?

  • Individuals with no competence in Digital Media or programmatic.
  • Digital and media professionals that want to self-develop and stay relevant in this industry.
  • Ad Operations
  • Digital Marketing team
  • Creative and PR Agencies
  • Brands and media agencies
  • Publishers and media sales houses
  • Media Planners, Ad Operations, Traffickers and Campaign managers
  • Advertising Consultants
  • Paid Media SEM & PPC and Yield Managers

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What is Adhoc Academy?

Adhoc Academy is an independent and neutral (does not promote any specific technology or partner) e-commerce company designed to become the market leader in web based sales of certified courses about Advertising Technology.
Adhoc Academy provides a variety of certified courses delivered through a flexible elearning system that allow individuals to become experts in the digital media industry.
We are one of the best Programmatic certification training providers.

What we do?

At Adhoc Academy, we provide online video training covering topics such as:
  • Programmatic advertising
  • Programmatic Buying
  • Ad Monetization strategies
  • Advertising Technology platforms simulators
  • Data and data monetization
among others.
Today, technologies and best practices are changing rapidly and demand for qualified candidates significantly exceeds supply.
Our training courses are designed and updated by 60+ renowned industry experts.
Our vibrant community of experts and certified professionals is a powerful resource pool of tips, tricks, and insightful advices.
Technologies are becoming more important today and standardized knowledge is absolutely necessary to perform on the job.
The course releases REAL SKILLS. You can get certified only passing the exam made by Adhoc Academy.

 

BECOME A PROGRAMMATIC EXPERT, VALIDATED WORLDWIDE!

CHECK OUT OUR COURSES

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TAKE THIS COURSE
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  • 5.256E+23 Minutes
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